PANROTAS 2025 - RATE CARD
DIGITAL PRODUCTS
- PORTAL PANROTAS
- Traditional Banners For Desktop;
- Traditional Banners + Additional Banners;
- High Impact Banners for Desktop;
- Mobile;
- Thematic Section;
- Custom Section;
- Keyword Banner - PANROTAS CORPORATIVO
- Banners and Publishing - BRANDED CONTENT
- Full Pack, Online Pack e Online Slim - SOCIAL NETWORKS
- Publishing, Boosting and Stories - E-MAIL MARKETING
- Shot - E-BOOK
- Divulgation - NEWSLETTER PANROTAS
- Banner
DIGITAL PRODUCTS
TRADITIONAL BANNERS FOR DESKTOP
| Format | Dimensions (px) | Sale | Rate Card Price USD |
|---|---|---|---|
| Full Top | 970 x 90 | CPM | $ 23.00 |
| Upper Square | 300 x 250 | CPM | $ 20.00 |
| Skyscraper | 300 x 600 | CPM | $ 22.00 |
| Full Central | 970 x 90 | CPM | $ 20.00 |
| Random Square | 300 x 250 | CPM | $ 14.00 |
| Full Bottom | 970 x 90 | CPM | $ 9.00 |
TRADITIONAL BANNERS + ADDITIONAL BANNERS
**ARRASTE para a esquerda** ←
| Device | Format | Sale | Baselayer | Expander | Parallaxer |
|---|---|---|---|---|---|
| Desktop | Full Top | CPM | $ 35.00 | $ 30.00 | (not applicable) |
| Desktop | Upper Square | CPM | $ 30.00 | $ 26.00 | $ 26.00 |
| Desktop | Skyscraper | CPM | $ 34.00 | $ 29.00 | $ 29.00 |
| Desktop | Full Central | CPM | $ 29.00 | $ 25.00 | (not applicable) |
| Desktop | Random Square | CPM | $ 20.00 | $ 18.00 | (not applicable) |
| Desktop | Full Bottom | CPM | $ 13.00 | $ 11.00 | (not applicable) |
| Mobile | Square | CPM | (not applicable) | (not applicable) | $ 26.00 |
HIGH IMPACT BANNERS FOR DESKTOP
| Format | Dimensions (px) | Sale | Rate Card Price USD |
|---|---|---|---|
| Intexter | 500 x 150 | CPM | $ 23.00 |
| Slider | 300 x 250 | 1 DAY | $ 1,844.00 |
| Cutting Edge | 1290 x 300 | 1 DAY | $ 2,319.00 |
| Cutting Middle | 1290 x 330 | 1 DAY | $ 1,464.00 |
| Background Reader | 1330 x 645 | 1 DAY | $ 2,319.00 |
| Keyword Banner | 500 x 150 | CPM | $ 34.00 |
| Breaking News | 970 x 60 | 1 DAY | $ 2,716.00 |
| Catfisher | 600 x 90 | 1 DAY | $ 2,363.00 |
MOBILE BANNERS
| Format | Dimensions (px) | Sale | Rate Card Price USD |
|---|---|---|---|
| Full Top | 320 x 50 | CPM | $ 20.00 |
| High Impact | 300 x 400 | 1 DAY | $ 1,415.00 |
| Square | 300 x 250 | CPM | $ 20.00 |
THEMATIC SECTION
| Format | Rate Card Price USD |
|---|---|
| Sponsored Content | $ 1,229.00 |
| Square Banner | $ 1,476.00 |
| Square Banner + Content | $ 2,704.00 |
CUSTOM SECTION
| Format | Rate Card Price USD |
|---|---|
| Week | $ 3,533.00 |
PANCORP
| Format | Rate Card Price USD |
|---|---|
| Monthly Sponsorship | $ 2,208.00 |
| Annual Sponsorship | $ 23,469.00 |
BRANDED CONTENT
| Format | Rate Card Price USD |
|---|---|
| FULL PACK | $ 5,652.00 |
| ONLINE PACK | $ 4,325.00 |
| ONLINE SLIM | $ 2,703.00 |
TELEGRAM PANROTAS
| FORMAT | Rate Card Price USD |
|---|---|
| Text, Link, Image, PDF, Video | $ 1,474.00 |
NEWSLETTER PANROTAS
| Format | Dimensions (px) | Sale | Rate Card Price USD |
|---|---|---|---|
| Newsletter Banner | 600 x 200 | WEEK | $ 917.00 |
NEWSLETTER CORPORATIVA
| Format | Dimensions (px) | Sale | Rate Card Price USD |
|---|---|---|---|
| Banner Newsletter | 600 x 150 | Day | $ 232.00 |
SOCIAL NETWORKS
| Format | Rate Card Price USD |
|---|---|
| Facebook - Feed | $ 1,822.00 |
| Facebook - Stories | $ 1,305.00 |
| Instagram - Feed | $ 1,822.00 |
| Instagram - Stories | $ 1,305.00 |
E-MAIL MARKETING
| Format | Rate Card Price USD |
|---|---|
| E-mail Marketing | $ 984.00 |
E-BOOK
| Format | Rate Card Price USD |
|---|---|
| Up to 50 pages | $ 6,138.00 |
| 50 up to 100 pages | $ 8,600.00 |
| 100 to 150 pages | $ 9,825.00 |
PRINT PUBLICATIONS
TRADITIONAL ADS: PANROTAS MAGAZINE
| Format | Dimensions (px) | Rate Card Price USD |
|---|---|---|
| Double Page | 42cm x 28cm | $ 6,977.00 |
| Full Page | 21cm x 28cm | $ 3,972.00 |
| Half Page (Horizontal) | 19cm x 12cm | $ 2,186.00 |
| Half Page (Vertical) | 9cm x 26cm | $ 2,186.00 |
| Double Footer | 40cm x 6cm | $ 1,855.00 |
| Footer | 19cm x 6cm | $ 1,032.00 |
SPECIAL ADS
| Format | Rate Card Price USD |
|---|---|
| Cover | $ 5,540.00 |
| Belly Belt | $ 4,912.00 |
| Cover Wrap | $ 7,230.00 |